The Story Behind the Bird

You may have noticed something new at A White Nest—a small bird now perched in our logo. Quiet, simple, and purposeful. 

This wasn’t a quick decision. It’s taken us a long time to land on a logo that felt like us—that felt like it truly belonged.

We’ve explored so many directions over the years, but nothing ever quite settled. We kept waiting for something that felt not just visually right, but emotionally right. A logo that told our story, reflected our values, and quietly echoed the kind of brand we’ve worked so hard to build.

And when this little bird arrived, we knew.

She’s not loud or elaborate. She’s a gatherer. A builder. A symbol of home, comfort, and quiet strength. Just like a nest, everything we do is created piece by piece, with care and intention. And just like her, we’ve taught ourselves to work with what’s around us—using our hands and desire to craft something lasting.

We’ve always said that our work is created and curated. Those three words live at the heart of everything we do—whether we’re making pottery, blending fragrance, choosing packaging, or photographing our newest collection. But it doesn’t stop at what we make ourselves. Curated also speaks to the pieces we bring into the shop—items made by other makers whose work we love. Every part of A White Nest is shaped with thought, and nothing is there by accident.

This new logo finally feels like it fits.
Like it’s grown from the same place we have.
Like it belongs.

We hope you see that too.

Thanks for being here—for growing with us, and for making space in your home for the pieces we create!